MILAN–Pitti Uomo is launching a new section called “Open,” which will host 20 brands that will showcase their unisex collections and hand-crafted fashions from all over the world.
Among those selected, are brands like shoemakers Caterina Belluardo, Mulo, Dalton Bros and Imp of The Roses, as well as Kyme Sunglasses, pajama-maker Maison Marcy, Turkish scarf label Rumisu and Var/City.
“Open is a unique selection of international collections that represent a voyage through clothes and accessories envisaged to be worn with nonchalance by male and female,” said Agostino Poletto, Vice General Director of Pitti Immagine.
Main acts include a presentation of the latest collection by Dutch shoe designer Louis Leeman and fashion maven Erica Pelosini.
A married couple, the two met in Florence during their studies at Polimoda. While Louis was studying alongside Italian shoe artisans Erica was working for Vogue Japan as a research stylist. The duo has been successful in creating a global celebrity buzz around their brand and have seen their shoes walk down the red carpet on stars such as Robert Downey Jr., John Legend and Usher.
Elsewhere at the fair, headline acts like Arthur Arbesser will show his women’s resort 2016 collection, in addition to some men’s looks. Milan Vukmirovic, the new men’s wear designer of Ports 1961 will unfurl his second men’s collection for the brand at Piazza Ognissanti. Thomas Tait, Pitti’s women’s wear guest designer, is organizing an event at Florence’s grandiose Boboli Gardens. Pitti’s guest men’s brand, Moschino will debut its third men’s collection designed by Jeremy Scott at Palazzo Corsini, while Pucci is expected to present a capsule collection designed by newly appointed creative director Massimo Giorgetti of MSGM.